Designer & Strategist
I am a designer with a passion for creating meaningful and user-centric experiences. Over the past five years in the industry, I have developed a strong foundation in design principles through academic training and practical experience. My creative enthusiasm drives my commitment to delivering transdisciplinary design solutions.
With my extensive experience in mentorship, project management, and contributions across various projects for leading brands such as Amazon, Google, and IBM, I have demonstrated my capability in guiding cross-functional teams to achieve successful outcomes.
During my professional journey, I have led several design teams and gained experience in facilitating collaboration while creating a shared vision for the project. This experience motivated me to pursue a Master's degree in Design Management, where I acquired valuable insights into driving product innovation and aligning business objectives with user needs.
My goal is to positively impact human behavior by designing sustainable, human-centric experiences.
My perspective is shaped by real-world experiences, and I enjoy working alongside talented individuals to solve complex problems using the latest technology and design processes.
of Communication, UAL
MA in Design Management
2022 - 2023
National Institute of Design, Ahmedabad
B.Des in Visual Communication
2013-2018
The Royal Academy of Arts,
The Hague
Exchange semester in Interactive Media Design
2015
Creative Director | Spatial Design, Spatial Branding
2020 - 2022
dyWorks
Senior Designer | Design Strategy, Retail Design, Product Design, Design Systems
2018 - 2020
Lemon Design
Spatial Design Intern | Exhibition Design
2017
Crossover Studios
Film Set Designer
2016
Meanwhile,
The Transition Design framework inspired me to be the catalyst with transdisciplinary knowledge for systems' intervention.
I love go karting and Ferrari. I am waiting for them to make a comeback in Formula 1.
I am a gamer who loves multiplayer games. I am also working on building my racing sim setup.
My websearch often includes new podcasts from 99% Invisible.
